Where families come for help

Where families come for help

Substance use among teens and pre-teens is a major area of concern. 

Did you know? Parents are the first line of defence in a youth drug prevention strategy.

Studies show that a parent may be able to reduce their child’s risk of drug use by up to 50%, just by talking to them. In fact, one of the main reasons kids will avoid taking drugs is because they don’t want to disappoint their parents.

DFK Canada is a non-profit organisation made up of a community of parents with a commitment to the prevention of drug abuse by young people.

DFK Canada commissioned a study that determined the lifetime cost to society of an addicted teen was $450,000.  It was also determined that the total reduction in drug abuse amongst Canadian youth attributable to DFK was 700 teens per year.  Therefore, DFK helps society save $315 Million per year.

Source: McGill Not-for Profit Consulting, DesAutels School of Business 2017
Quantifying DFK’s Social Return on Investment: The Impact of Prevention

What we do:

  • We maintain a comprehensive website designed for parents to learn about drugs, teen drug use and get helpful parenting tips.
  • We educate Canadian parents, grandparents, and adult allies on the devastating effects of substance use by kids.
  • We provide parents with the tools they need to have meaningful conversations with their kids.
  • We raise awareness about youth drug issues with the help of advertising agencies and media partners to create drug education/prevention messages that run on TV, radio, print and digital media across Canada.

Why we do it: 

  • 90% of addiction begins in adolescence.1
  • 60% of illicit drug users are between 15 and 24 years old.2
  • Canada has the highest cannabis consumption rate out of 40 countries measured.
  • Canada along with the U.S. are the biggest consumers of prescription drugs (painkillers in particular).
  • 375,000 Canadian teens have misused prescription drugs.
  • One in 10 teenagers admits to having taken a legal prescription drug in the past year to get high.
  • 55% of those kids say they took them from their homes.
  • More young drivers aged 15 - 24 admitted to driving after taking marijuana than driving after drinking.
  • Drivers aged between 16-24 account for the most driver fatalities involving drugs or alcohol.
  • 40% of young people said they were driven in a car by someone who had just taken drugs.
  • The cost of substance use and addiction to our society is in the billions.
National Centre on Addiction and Substance Abuse CASA
Canadian Centre for Substance Use and Addiction - A Drug Prevention Strategy for Canada's Youth.